Key Terms

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  • Created by: Tango21
  • Created on: 02-04-17 14:13
Where a few large firms have the majority of the market share
Oligopoly
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The proportion of the market share held by the dominant firms
Concentration Ratio
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Setting a price that may bankrupt a competitor firm in order to try and take it over
Predatory Pricing
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Combining with other firms
Integration
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Where actions by one firm will have an effect on the sales and revenue of other large firms in the market
Interdependent
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Where firms competitively lower prices to increase their market share
Price War
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The action taken by firms in response to a change in behaviour of a competitor
Reactive Behaviour
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A theoretical approach that endeavors to analyse the reasons for price stability in oligoplies
Kinked Demand Curve
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A measure indicating the degree to which consumers will purchase a firms product rather than a competing firms product
Brand Loyalty
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Region over which a change in marginal costs will not lead to a change in the firms price and output levels
Discontinuous Marginal Revenue Curve
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An analysis of how game players react to changing circumstances and plan their response
Game Theory
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Where a gain by one player is matched by a loss by another player
Zero Sum Game
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Where one party does not take any action that might promote retaliatory action by another party
Risk Adverse
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Firms communicate with one another. They decide to set prices or carve a market up between them. This is referred to as a cartel. This is illegal. (Where firms cooperate in their pricing and output policies.)
Collusion
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Where prisoners both choose the worst option
Prisoners' Dilemma
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(Informal Collusion) - Follows the market leader in relation to price setting for example. This is legal
Tacit Collusion
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No market pressure for firms to become efficient. Costs are not reduced to their lowest possible level. Higher costs are passed onto the consumer.
X-Inefficient
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The market would become less efficient with the introduction of competition. E.G. infrastructure is set up in a manner that only only firm can viably access it.
Natural Monopoly
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This is when a monopoly sells every unit of output at a different price to consumers e.g. insurance, bespoke products, art etc.
Price Discrimination - First Degree
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This is when a firm sells products at different prices to groups of consumers e.g. adult, child, OAP, students, off/on peak. Cinema, trains and buses.
Price Discrimination - Second Degree
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Other cards in this set

Card 2

Front

Concentration Ratio

Back

The proportion of the market share held by the dominant firms

Card 3

Front

Predatory Pricing

Back

Preview of the back of card 3

Card 4

Front

Integration

Back

Preview of the back of card 4

Card 5

Front

Interdependent

Back

Preview of the back of card 5
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