How music texts attract and target audiences?

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  • Created by: maiaallen
  • Created on: 02-05-18 09:45
Who is responsible for the codes that are put into a media text?
Producers
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What are the theories that apply to targetting and attracting audience?
Uses and Gratifications , Two Step Flow and Genre theory
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How does the Two Step Flow theory work?
The audience gets targeted through opinion leaders.
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How does intertextuality target the audience?
Through the pleasure of recognition.
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Katy Perry's music videos use the Theory of * *, to attract an audience?
Male gaze
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Which music case study has a niche audience?
Stormzy
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What would not be considered a Demographic?
Information on lifestyle choices
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Genre theory can be used to target the audience how?
Through encoding the text with specific material that would appeal to an audience.
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What has to be for a text to attract an audience?
The audience profiles have to be defined.
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Card 2

Front

What are the theories that apply to targetting and attracting audience?

Back

Uses and Gratifications , Two Step Flow and Genre theory

Card 3

Front

How does the Two Step Flow theory work?

Back

Preview of the front of card 3

Card 4

Front

How does intertextuality target the audience?

Back

Preview of the front of card 4

Card 5

Front

Katy Perry's music videos use the Theory of * *, to attract an audience?

Back

Preview of the front of card 5
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