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6. How many questionnaires did Dannenberg use?
7. What are the 5 parts of the Yale Model of Communication?
- Source, Message, Credibility, Target, Situation
- Source, Communication, Target, Recipient, Fear
- Cost/Benefit, Message, Situation, Health, Participants
- Location, Primary, Efficacy, Credibility, Situation
8. How many levels of disease prevention are there?
9. Who showed concurrent validity to Dannenberg?
- Hovland
- Sarafino
- Cote
- Cowpe
10. Where did Cowpe investigate?
- US high school
- 10 TV regions of the UK
- 3 US counties
- Yale University