Group Processes and Social influence 2

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Exposure to minority vies leads to ______ and _______
innovation and change
1 of 53
who was interested in minorities within groups
Schacter
2 of 53
what did he get students to do
have a discussion
3 of 53
in these groups there was 1 confederate that was either what
Mode, Slider, Deviant
4 of 53
the slider and the deviant received the most
attention and direction of communication
5 of 53
who was voted the least liked
the deivnat
6 of 53
who studied how minorities have influence when they do not have power
Moscovici
7 of 53
Moscovici came up with what theory
Conversion theory
8 of 53
Moscovici states the success of minority influence depends on what
behavioural style
9 of 53
what four behavioural styles
consistency, investment, autonomy, flexibility
10 of 53
which style is the most important
consistency
11 of 53
you must be consistent _______ and ________
over time and between members
12 of 53
what type of investment can you show
personal or material
13 of 53
what does showing autonomy mean
no alterior motives
14 of 53
by being flexible you do not want to be what too things
dogmatic or rigid
15 of 53
minority influence is _________ different from majority influence
qualitatively
16 of 53
majority induces what
conformity
17 of 53
through what type of processes
comparison/heuristic
18 of 53
where there is ______ attention paid to info
low
19 of 53
but minorities induce what
conversion
20 of 53
define conversion
internalised, private or indirect delayed attitude change
21 of 53
through what type of processes
validation/systematic
22 of 53
where there is ______ attention paid to info
high
23 of 53
what was moscovici's famous experiment
colour slide experiment
24 of 53
in this experiment the minority called the ______ slides _____
blue, green
25 of 53
how did they manipulate IV
consistency or not
26 of 53
if they were consistent then what happened
conversion
27 of 53
this was evidenced through what
when asked tested after alone, had a lower threshold for green
28 of 53
If you are persuaded by minorities then what
the internalised views are harder to change
29 of 53
Moscovici then did the experiment again but comparing what
inconsistent/consistent minority vs non unanimous/unanimous majority
30 of 53
who shifted colour threshold
consistent minority
31 of 53
the effect of the __________ equalled the __________
consistent minority = non unanimous maj
32 of 53
a minority group are likely to cause what type of effects
latent or indirect
33 of 53
what is a latent effect
change that is delayed in time
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what is an example of latent effects
after-image effects
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what is an indirect effect
not a change in the focal belief but in a related one
36 of 53
A meta analysis releaved what
minorities are less persuasive on direct measures, but more persuasive on indirect measures
37 of 53
what are the 4 opposing theories of how the processes of minority influence
Conversion theory vs source context elaboration model vs Nemeth vs Self categorisation theory
38 of 53
Conversion theory says that we way we process information for majority influence is ________ and minority is ________
heuristic, systematic
39 of 53
however, source context elaboration model says what
It depends on what info is relevant/imporntat to you
40 of 53
what is elaboration
how deeply you think about things
41 of 53
describe the processes if information is exposed to you that is not important
low elaboration > heuristic > majority
42 of 53
describe the processes if information is exposed to you that is important
high elaboration > neither maj or min
43 of 53
describe the processes if information is exposed to you that is neither important or not important intermediate
Conversion theory
44 of 53
however Nemeth thinks we think differently due to what
Emotions
45 of 53
how do you feel when you stick out from majority
stress/anxious
46 of 53
so what type of thinking do you do
narrow
47 of 53
how do you feel when you stick out from minority
relaxed (they must be wrong)
48 of 53
so what type of thinking do you do
divergent
49 of 53
who came up with Self categorisation theory
Turner
50 of 53
he says you get social influence when
you perceive source disagreement, source in ingroup, source is prototype
51 of 53
what do you also have to consider when discussing minority and majority
group membership
52 of 53
we are more likely to be persuaded______ by members of the _______ and persuaded ________ by members of the ________
immediantly, in group, delayed, outgroup
53 of 53

Other cards in this set

Card 2

Front

who was interested in minorities within groups

Back

Schacter

Card 3

Front

what did he get students to do

Back

Preview of the front of card 3

Card 4

Front

in these groups there was 1 confederate that was either what

Back

Preview of the front of card 4

Card 5

Front

the slider and the deviant received the most

Back

Preview of the front of card 5
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