to compare the behaviour and cognitions of regular gamblers and non-regular gamblers to see if there are differences between the groups
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what was the design?
quasi field study
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what was the sample?
30 regular gamblers (29M and 1F) who gambled at least once a week. 30 non-regular gamblers (15M, 15F) who gambled once a month or less
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how much money were they given to gamble with?
£3
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what waws the fruit machine called?
FRUITSKILL
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how many gambles were they asked to stay on one machine for?
60 gambles
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why did some of the regular gamblers object to playing on the particiclar fruit machine?
because they were not familier with the machine or preffered a different machine
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describe the thinking aloud method
participants randomly allocated either to thinking aloud or non-thinking aloud. thinking aloud participants were given a lapel micophone and asked to verbalise every thought that came into their heads. they were asked to speak continuously
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describe the self report
after the experiment the participants were asked to complete a questionaire.
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what were the three questions asked in the self report?
1) is there any skill in fruit machine gambling? 2) how skillful are you compared to the average person? 3) what skill is required?
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what were the three hypothesis?
1) is there any difference between regular gamblers and non-regular gamblers 2) RGs will produce more irrational verbalisations than NRGs, 3) perception of skill
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what were the results for "is there any difference between NRGs and RGs?"
regular gamblers had a higher play rate, RGs who thought aloud had a lower win rate, on the whole there was no significant difference between RGs and NRGs
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what were the results for "RGs will produce more irrational verbalisations than NRGs"
RGs did produce more irrational verbalisations (14% more)
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what were the results for the self report of perception of skill?
RGs thought more skill was involved in gambling and more likely to think of themselves as skilled.
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what were some conclusions from the study?
RGs do not behave differently from NRGs, but they do think differently and were more skill orientated
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