Gender Schema Theory

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  • Created by: Alana
  • Created on: 19-05-16 09:15

1. Out-group?

  • Formed of attitudes, expectations and behaviours of the opposite gender
  • Formed of attitudes, expectations and behaviours of the gender the individual relates to
  • Attitudes, expectations and behaviours they don't like
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2. What did Bradbard find?

  • They played with all of the toys with no greater or lower interest
  • When told that the items related to their gender there was a greater interest
  • When told that the items related to their gender there was a lower interest

3. What did Campbell's longitudinal study find?

  • Children selectively attend to the same sex role model, shows babies develop gender schemas before they can talk and drives their attention
  • Babies do not understand gender and schemas aren't developed until the child is attached to a role model
  • Children do whatever they like and don't associated with a particular role model

4. In-group?

  • Formed of attitudes, expectations and behaviour of the gender they identify with
  • Formed of attitudes, expectations and behaviour of the opposite gender
  • Attitudes, expectations and behaviours they like

5. When developing the Schema what happens to confusing information?

  • It gets ignored as it isn't consistent with the in-group information
  • It gets ignored as it is confusing to understand
  • It gets accepted and organised within the schema

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