Organic Growth: Is achieved by increasing the firms _____, this comes from selling to more customers, new or existing. If a business has ________ organic growth then it shows that the managers are making the correct decisions in marketing**.
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**and ________ management.
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Mergers and acquisitions: A merger is where ___ companies join together to from a new ______ business. A takeover involves acquiring control of a company by buying ______.
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If a takeover bid is successful then the target company will still exist as a __________ legal entity, if ____ sets of ____________ see it as beneficial. It could also be resisted and regarded as '_______'.
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Joint Ventures: is a formal business arrangement between two or more businesses who commit to ____ together for a particular _______. This is different from a merger because there is no change of _________.
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A joint venture often ends in the creation of a new business to _________ the venture.