accepting the ideas while you are around them but reverting back to original opinions after
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definition of conformity?
yielding to majority influence/pressure (imaginary or physical)
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when did Asch do his study?
'55
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what was Asch's study?
perception test with confederates to see if pps conformed when the answer is clear.
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what were the results of Asch's study?
pps conformed in 37% of trials
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what was the sample group of Asch's experiment?
over 100 American male students
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what did the post experiment interview of Asch's experiment show?
people either conformed becuase of 'Distortion of Judgement' or 'Distortion of action'
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what is Distortion of action?
when you still believe everyone else is wrong but you conform in order to fit in
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what is Distortion of judgement?
when you believe that the majority must be right and they have more information than you do
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what did Jennes do?
he was the first to study conformity. used a glass bottle full of beans and pps had to guess how many, then confer with others, and then make final decs.
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what did Jennes find?
almost all pps changed their original answer to be closer to the group estimates
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what did Sheriff do?
optical illusion exp. to see if pps looked for guidance in an ambiguous situation
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what is Informational Social Influence?
correct answer not clear so if pps follows group it is becuase they think they have more inoformation
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what is Normative Social Influence?
there is a clear correct answer so people are conforming to fit in.
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what is Cognitive Dissonance?
when we are faced with two opposing cognition's - the will to be right vs the will to fit in
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