Business Studies - Place 0.0 / 5 ? Business StudiesASAQA Created by: jessica copeCreated on: 27-05-13 12:18 Define Barrier of entry? Factors that make it hard for new firms to break into an existing market (e.g strong brand loyalty to the current market leaders) 1 of 5 Define impulse purchasing? Buying in an unplanned way (e.g going to a shopto buy a paper but coming out with a mars bar and a diet coke) 2 of 5 Define TRADITIONAL channel of distribution? Manurfacturer > Wholesaler > Retailer > Consumer 3 of 5 Define MODERN channel of distribution? Manurfacturer > Large Retailer > Consumer 4 of 5 Define DIRECT channel of distribution? Manurfacturer > Consumer 5 of 5
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