Business Studies

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Internal Customers
Customers inside the business. e.g. Employee
1 of 7
External Customers
Customers that are outside of the business. e.g. Mother
2 of 7
Customer Loyalty
How to keep customers loyal to your business, e.g. giving clubcards at tesco.
3 of 7
Customer Statistics
The study and presentation of data.
4 of 7
Market Research
Finding information about exsisting and potential customers.
5 of 7
Primary Research
Information is obtained directly from customers, such as questionnaires.
6 of 7
Secondary Research
Obtained from published information, such as internet, other company's.
7 of 7

Other cards in this set

Card 2

Front

Customers that are outside of the business. e.g. Mother

Back

External Customers

Card 3

Front

How to keep customers loyal to your business, e.g. giving clubcards at tesco.

Back

Preview of the back of card 3

Card 4

Front

The study and presentation of data.

Back

Preview of the back of card 4

Card 5

Front

Finding information about exsisting and potential customers.

Back

Preview of the back of card 5
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