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GCSE
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More cards in this set
Card 6
Front
group of people brought together to discuss a specific product. A method of product research
Back
Card 7
Front
using data that has already been collected
Back
Card 8
Front
a survey/questionnaire where the answers are worded and usually opinions
Back
Card 9
Front
a survey/questionnaire where the answers are numerical
Back
Card 10
Front
area of the market with buyers that have similar habits
Back
Card 11
Front
when the price is an important factor in the buying process
Back
Card 12
Front
diagram to show where businesses are positioned according to price and quality(supermarkets as examples)
Back
Card 13
Front
occurs when no businesses are serving the needs for a section of customers
Back
Card 14
Front
a group of similar products made by a business
Back
Card 15
Front
branding, quality, design, convenience, speedy service and USP are means of this
Back
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