Boston Matrix

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Star
High market share and High market growth
1 of 5
Question Mark
High market growth and Low market share
2 of 5
Cash Cow
Low market growth and High market share
3 of 5
Dog
Low market growth and Low market share
4 of 5
Boston Matrix
Visual way to analyse a product portfolio for a business
5 of 5

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Card 2

Front

High market growth and Low market share

Back

Question Mark

Card 3

Front

Low market growth and High market share

Back

Preview of the back of card 3

Card 4

Front

Low market growth and Low market share

Back

Preview of the back of card 4

Card 5

Front

Visual way to analyse a product portfolio for a business

Back

Preview of the back of card 5

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