AS Media Case Studies

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What is Levi-Strauss' theory?
Binary Opposites
1 of 19
What is Todorov's theory?
5 Stages of Equilibrium
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What is Andrew Goodwin's theory?
Music Videos
3 of 19
What is Propp's Theory? Explain.
8 Character Roles: Hero, Villain, Flase Hero, Princess, Father, Donor, Dispatcher & Helper
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What is John Hartley's theory?
Genre is interpreted culturally
5 of 19
What is Blumler & Katz's theory?
Uses and Gratifications
6 of 19
What is Katz and Larzafeld's theory?
Two Step Flow
7 of 19
What is Stuart Hall's theory?
Reception Theory
8 of 19
George Gerbner?
Cultivation Theory
9 of 19
What is Angela McRobbie's theory?
Post Feminist Icon Theory
10 of 19
What is Laura Mulvey's theory?
Male Gaze
11 of 19
What is Richard Dyer's theory?
Stereotypes legitimise equality
12 of 19
What is Andy Medhurst's theory?
Stereotyping is shorthand for identification
13 of 19
What is Tessa Perkins theory?
Stereotyping has elements of truth
14 of 19
What is Judith Butler's theory?
Gender is a performance
15 of 19
What is Alvarado's theory? When was it established?
Racial Stereptyping in Media, 1987
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What is Gauntlett's theory?
Pick and Mix Theory
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What are Young and Rubicam's 4C's
Cross Cultural Consumer Characterisaton
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What are the 7 core values?
Discovery, Status, Control, Enlightenment, Secruity, Escapism, Survival
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Card 2

Front

What is Todorov's theory?

Back

5 Stages of Equilibrium

Card 3

Front

What is Andrew Goodwin's theory?

Back

Preview of the front of card 3

Card 4

Front

What is Propp's Theory? Explain.

Back

Preview of the front of card 4

Card 5

Front

What is John Hartley's theory?

Back

Preview of the front of card 5
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