AS Media Key Terms

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Name 3 Radio Key Terms
Jingle, Zoo Format, Companion/Undemanding Medium, Presenter + Co Hosts.
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Term for Camera Distance
Proxemics
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Term for how objects are framed in a shot
Composition
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What is Empathetic sound?
Music or Sound Effects—whose mood matches the mood of the present action or scene
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3 Things making up MES
Character Movement, Make Up/Hair, Costume, Props, Lighting, Setting etc.
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What is visual and aural signifier?
Iconography
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Multiple interpretations to a single text
Polysemic
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What is Ideaology?
Ideals of a text
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What is Audience positioning?
How we are encouraged to respond
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What are the 5 Uses and Gratifications?
Entertainment, Escapism, Informative, Companionship, Identification.
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What is a Vox Pox?
outside of studio broadcasting e.g. Interview on the street
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What is 'Hegemony'?
Maintaining the status quo, media is one way of achieving this. Use of socialisation to maintain inequality or status quo in society.
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Who's Theory is Hegemony? And what was he?
Gramsci, a Marxist.
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Other cards in this set

Card 2

Front

Term for Camera Distance

Back

Proxemics

Card 3

Front

Term for how objects are framed in a shot

Back

Preview of the front of card 3

Card 4

Front

What is Empathetic sound?

Back

Preview of the front of card 4

Card 5

Front

3 Things making up MES

Back

Preview of the front of card 5
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