Apple TNC

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When was apple founded?
1976
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What were apples sales in 2001?
$5.4 billion
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What were apples sales in 2010?
$62.2 billion
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What were the four caused apples growth?
1. Focus on a growing market (mobiles). 2. Unique designs. 3. Strong marketing and branding. 4. Innovative products.
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Where is Apples HQ? (R&D)
California
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Where are apples two data centre's?
New Jersey and North Carolina
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Where have Apple outsourced manufacturing to?
Asia - Taiwan and China
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What is the name of the company apple have outsourced to?
Foxconn and Quanta (based in SEZs e.g. Shenzhen)
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What does China provide for Apple?
1. Large skilled workforces 2. low wages 3. competition between suppliers reduces cost for apple
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What have Foxxcon been accuse of? Given apple bad press?
Running 'sweatshops'; 14 deaths, including suicides at Foxxcon. People working 70 hour weeks with rights taken away.
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What % of apple sales are in the USA?
44%
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How many apple stores exist?
453 stores across 16 counties.
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What else have apple been accused of?
Pressure from Greenpeace to make products recyclable and remove harmful chemicals.
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Where does apples tin come from?
Did come from illegal mines - using child labour etc
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What does apple claim to be doing with Foxxcon to reduce emission during production?
Use solar energy to provide enough energy to power the production of iPhones in factories.
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What issues does outsourcing give apple?
Less control over how workers are treated anyhow this is managed. They must conduct their own audits to ensure human rights are not being violated
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Other cards in this set

Card 2

Front

What were apples sales in 2001?

Back

$5.4 billion

Card 3

Front

What were apples sales in 2010?

Back

Preview of the front of card 3

Card 4

Front

What were the four caused apples growth?

Back

Preview of the front of card 4

Card 5

Front

Where is Apples HQ? (R&D)

Back

Preview of the front of card 5
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