2.1 Growing the business

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  • Created by: IJM22
  • Created on: 24-01-19 20:39
What is a pressure group?
An organisation with shared aims which seek to influence the government and businesses
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What does bycotting mean?
Not buying the product
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Give one possible effect of pressure group activity?
It may damage its reputation. If its reputation is damaged, it couldlead to less customers wnating to buy their product
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What is the design mix?
The aspects a business consideres when developing a new product?
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What does asthetics mean in the design mix?
How it looks
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What does function mean in the design mix?
How it works
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What is an extension stratergy?
Stratergy used by a business to increase the produce life cycle , increase the maturity stage or reduce the decline stage
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What are the 4 stages of the product life cycle?
Growth, R&D, introduction, decline and maturity
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Other cards in this set

Card 2

Front

What does bycotting mean?

Back

Not buying the product

Card 3

Front

Give one possible effect of pressure group activity?

Back

Preview of the front of card 3

Card 4

Front

What is the design mix?

Back

Preview of the front of card 4

Card 5

Front

What does asthetics mean in the design mix?

Back

Preview of the front of card 5
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