2016 Water Aid Advert - Representation 5.0 / 5 based on 1 rating ? Media StudiesSection A - Theorectical evaluation of productionA2/A-levelWJEC Created by: Michael468587Created on: 30-04-18 10:15 In Alvarado's theory, what are the four racial stereotypes used in media texts? Exotic, Dangerous, Humorous & Pitied 1 of 4 What is an archetype? A typical example of a certain person or a thing. 2 of 4 Why has Water Aid moved away from using the archetype of a 'victim' in the 'Rain for Good' advertisement? The public has become desensitised to this method of appeal. 3 of 4 What affect does a narrative in a charity advertisement, like in Rain for Good, have? It makes the story more believable and personal 4 of 4
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