Writing to Persuade and Argue Part 2.

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Technique 2: Exaggerate your Good Points.

If you don't exaggerate, people will think your points are weak.

This works well in articles, speeches, and texts that try to sell a product.

Make your points with style, and use a few facts and statistics to make them more convincing.

You're allowed to exaggerate, but you're not allowed to lie. You can't say things

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