Voting Behaviour and The Media

Keyterms:

Class dealignment- the process where individuals no longer identify themselves as belonging to a certain class, and for political purposes, fail to make a class connection with their voting pattern

Partisan dealignment- the process where individuals no longer identify themselves on a long-term basis by being associated with a certain political party

Governing competency- the perceived ability of the governing party in office to manage the affairs of the state well and effectively. It can also be a potential view of opposition parties and their perceived governing competency if they were to secure

Disillusion and apathy- a process of disengagement with politics and political activity. Having no confident in politics and politicians as being able to solve issues and make a difference. Manifested in low turnout at elections and poor awareness of contemporary events

Mandate- in its manifesto, a political party will spell out in detail what actions and programmes it would like to put in place if it is successful in the next election - a set of promises for future action

Manifesto- the…