The Hypodermic Syringe Model
- Created by: Anthony_Sells
- Created on: 08-10-13 12:20
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The Hypodermic Syringe Theory - Passive Audience Approach
Just like a syringe, the media injects us with a message. Just like a drug, the message has an immediate effect to all audience members. There is a correlation between the injection and reaction. For example, more…
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