Stakeholders

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Internal Stakeholders 

Shareholders 

Their Interest - They want the firm to be profitable to provide them with good dividends and improved share value

Their Influence - They can exert influence on the firm by voting for a particular director and approving dividends payments at the AGM. 

Managers

Their Interest - They receive salaries and perhaps bonuses so they will want the organisation to be successful. They also want responsibility and status.

Their Influence - They make important decisions regarding hiring staff, product portfolio. 

Employees

Their Interest - They want a good salary, job satisfaction, good working conditions and job security. 

Their Influence - They can exert influence by the standard of

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