Social Learning Theory
Key assumptions of SLT:
- Learning takes place in a social context
- we observe behaviour from people in social situations.
- other people act as role models for the observer and will be imitated depending on their characteristics
- observation doesnt always lead to imitation.
- conscious thought is used in producing behaviour.
- combines behaviourist and cognitive psychology.
expextancy and forethought: behaviour will only be imitated if there is an exprection of being reinforced for doing so (vicarious reinforcement)
Vicarious Reinforcement: observing positive concequences of role models behaviour and feeling compelled to do the same.
self-efficacy: belief a person has about whether they are capable of reproducing the behaviour to contol events and what will happen if they do.
Bandura's Four stages of Observational learning:
Bandura believed that we learn in 4 stages, these are as follows:
- Attention -concentrating on model and relveant behaviour.
- Retention-keeping what is stored in memory
- Motor Reproduction- being abloe to reproduce the behaviour seen
- Motivational processes- the presence of reinforcement (or punishment) motivates the individual to imitate or not
Bandura's study :