Research Toolkit Week 10, 11, 12


WEEK 10: The logic of political Surveys: Sampling, Hypothesis Testing, Causation

Surveys of individuals (focus)

1) Samples 

2) Hypothesis testing using samples 

3 ) How large should my sample be?

4) Margins of error and what they mean 

5) Causation and survey research 


- Motivated by your research question, i.e., define the obectives of the research

- Population [sample] is reachable (by phone, by foot, by internet)

- Represent people: describe a population 

- Represent opionion: want to know what people think, want reports of behaviour


who (or what) to sample?

- Define your population, e.g., the electorate ( a…


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