Purpose and Audience

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Purpose

Here are some general, common purposes for writing, with which you are probably familiar:
Inform, Explain, Entertain, Advise, Describe, Argue, Persuade, Review.

This following reponse to a preview of a talent contest from a TV listing magazine demonstrates this:

The wirter's purpose is mainly to pursaude the viewers to watch the programme. The facts about the appearance of the, 'long-awaited return to our screens of

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