Bryne and Clore, 1970 looked into the reward/satisfication theory in relationships. Suggesting there are three key situational and personal factors that influence not only the formation, but maintenance of a relationship. These three factors are:
- Proximity (situational)
- Similarities (personal)
- Exposure (situational)
The closer to someone the better because costs are down on both parties making the formation and maintenance easier.
People stay in a relationship because they find them rewarding. These rewards can be:
- direct, or
People reward us directly (operant conditioning) by meeting our needs for friendship, love and sex etc.
People may reward us indirectly insofar as…