PSYA3 Revision Notes (Retake.)

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  • Created by: sophie
  • Created on: 27-01-12 10:04

Bryne and Clore, 1970 looked into the reward/satisfication theory in relationships. Suggesting there are three key situational and personal factors that influence not only the formation, but maintenance of a relationship. These three factors are:

  • Proximity (situational)
  • Similarities (personal)
  • Exposure (situational)

The closer to someone the better because costs are down on both parties making the formation and maintenance easier.

People stay in a relationship because they find them rewarding. These rewards can be:

  • direct, or
  • indirect

People reward us directly (operant conditioning) by meeting our needs for friendship, love and sex etc.

People may reward us indirectly insofar as…


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