Food preferences in Children
Familiarity - food neophobia (fear of new foods) is found in babies and children, preference is developed after repeated exposure (Birch and Marlin)
Parental attitudes - Ogden (2007) found a positive correlation between the diets of mothers and their children. Parents provide key role models.
Peers and the media - Lowe et al (1998) found that modelling using admired peers can increase fruit and veg consumption. Media advertising also has a powerful effect.
Food preferences in Adults
Media campaigns - government campaigns promoting healthy eating have helped to change attitudes, but cheap, high fat, high carb food is easily available, reducing the effectiveness.
Food and mood - Benton (2002) found that even in babies, sweet foods reduced distress. Gibson (2006) found an increased consumption…