Media Case Studies: End The Fear Campaign

HideShow resource information
  • Created by: Hayleigh
  • Created on: 03-01-13 22:35

Representation of Issues

Domestic Violence: End the Fear

Glass Advert

  • The glass is the centre (attention)
  • Black, blue and white - masculine colours
  • Blue, white and red - football colours
  • Elite groups cant deny it is mainly men who beat, because of facts
  • Exaggerated violence with a pun "Bottle"
  • Alcohol appeals to men
  • Uses mode of address
  • Polysemic image - broken glass, blood, violence
  • Anchor - "Abuse" "end the fear"
  • Directed at the abuser
  • White font, of the number - hope
  • Alcohol fuels domestic abuse

Shirt Advert


No comments have yet been made

Similar Media Studies resources:

See all Media Studies resources »See all resources »