Marketing Platform

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1) Attracts a global audience.

  • For 3 weeks of the year, every 4 years.

2) Therefore Olympic Games is seen on a prominent stage.

  • 'Shop window' effect/international showcase.

3) Olympic Games - The largest media event in the world.

  • 4 billion Global audience.

4) TOP sponsors get 'prime time' advertising spots.

  • Therefore they get to showcase their products to the world very easily


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