Franchising, Social Enterprise, Lifestyle & Online Businesses
- Created by: Gundabad(good)
- Created on: 22-09-20 10:03
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Franchising - Franchisor grants a licence to another business, known as the franchisee, to allow it to trade using the established brand and proven business model. Examples of franchises include Subway and KFC.
Advantages of being a franchisee:
- Established product and customer base.
- Advice, support and training from the franchisor.
- Easier to raise finance.
- Still own the business.
Disadvantages of being a franchisee:
- Initial fees and annual royalties.
- …
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