- Factors affecting attraction: Physical attractiveness:
- The importance of physical attractiveness:
- Shackleford and Larsen found that people with symmetrical faces are rated as more attractive. It is thought that this is a signalnof genetic fitness that cannot be faked (which makes it an 'honest' signal). The associated 'robust' genes are likely to be passed on and therefore symmetry is perpetuated. Explanations based on physical attractiveness are evolutionary ones - we have evolve a liking for attributes that signal high quality.
- Neoteneous (baby face) features are thought to trigger protective and caring instincts, related to the formation of attachment in infancy. This is also an evolutionary explanation because features that strengthen attachment are adaptive.