Evaluate 3 strategies that a company such as The GBB group could use to deal with conflicting stakeholder objectives. [20]

There is a range of strategies/actions that GBB could adopt to try to resolve issues.  These could include improving communication, arbitration, ignoring the problem, enforcing a solution, satisficing or consideration of the shareholder concept. From the stimulus there are numerous examples of conflicting stakeholder groups who all have different objectives. Some examples might include:

 • The pension paid to Sir Robin Ponsaby has resulted in many conflicts.  The fact that such a large amount of money has been earmarked for someone who has not succeeded has caused conflict with shareholders. Sir Robin was employed to make the Group operate effectively and although there are some examples in the stimulus to support the fact that he achieved this aim, in the last year this was not the case. The government is investigating the legality of this pension arrangement. However it is unlikely that Sir Robin will give this up. One strategy they could adopt is to enforce a limit on any future pension payments and bonuses. This could cause bad publicity or may not encourage highly qualified future employees.

• There is also a conflict between Sir Robin and the government who have bailed GBB Group out. The government would argue that Sir Robin should not receive this large sum of money at a time when they have had to try to save the organizations very existence. Trying to reverse this will prove difficult and it is unlikely that Sir Robin will give…