Depends on factors & further evaluation opportunties


Depends on factors

Research emphasises the complexity of corporate culture & the risks of oversimplifying what it is and how to change it

Larger, longer established firms have more complex cultures, consisting of sub-cultures, individulas, and groups

Having a clear, well communicated and accepted set of core values helps to establish a common, positve culture

A flawed business model or strategy is unlikely to result in business success, even if…


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