Commercialism of the Olympic Games

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Commercialism of the Olympic Games

1984 Los Angeles Games; 'no public money was to be spent on it'

Why?

  • Past countries had gone into Bankruptcy (They had built new venues and facilities, costing los of money, many were also not used after the Games had finished and are now desolate.)
  • So it was crucial that the hosting country made a profit.
  • Peter Ueberroth would only organise the 1984 Los Angeles Games if it was privately funded.

How?

  • Charged huge

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