Assessing a start-up business

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  • Created by: skyblue97
  • Created on: 23-04-14 14:45

ASSESSING A START-UP BUSINESS

BUSINESS OBJECTIVES EXAMPLES

  • Sales targets - customer loyalty, repeat sales
  • Achieving breakeven
  • Market share
  • Building reputation
  • Making profit - profit maximisation, making the most possible profit, certain level of profit
  • Survival - cash flow targets
  • Social targets
  • Increasing closing balance - healthy cash flow

Assessing the start-up business can be done in different ways. It's essential to start with judging success compared to the original objectives.

BUSINESS OBJECTIVES - clearly defined targets set for a business to achieve over a

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