Aims and Objectives

  • Created by: Amyxoxo22
  • Created on: 29-01-20 09:47

1.5 Differing business aims & objectives

Business Aims – Long term goals of what a business wants to achieve in the future

Business Objectives – Short term targets to achieve the aims.

  1. Survival – Aim of new businesses. Must breakeven (ensure all costs are covered but make neither a profit nor a loss).

  2. Financial


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