Advantages and disadvantages of Structured interviews

Advantages of Structured Interviews

Practical Issues

• Easy to quantify (precoded answers)
• Suitable for hypothesis testing
• Cover large numbers of people with limited resources
• Training interviewers is inexpensive and simple
• Suitable for getting straightforward factual information

Response Rates

• High response rate, harder to turn down when its face to face (Young and Wilmott; 987 people 54 refused)
• Increase response rates…