Research has been done that shows reinforcement can be used to intervene with addictions. Using a method such as token economy whereby a reward of sorts is given to the individual for not engaging in the addictive behaviour.
A study done found that using monetary rewards members of the group who were given rewards engaged significantly less in taking the drug then the other group.
The problem with reinforcement interventions is that they do not address the underlying problem it also then cant help provide a treatment in preventing it happening in the first place.
Cognitive Behavioural Therapy can help to alter the individuals perception of a behaviour and to teach them new ways of coping with the cravings.
CBT has a lot of supporting evidence and a research study found that after treatment 86% of participants no longer fulfilled the DSM's characteristics for pathological gambling
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