This is an approach to design that goes further than green design. In this approach, designers and manufacturers will try to reduce the impact of a product through its entire lifecycle from raw materials extraction to final disposal. For example, a company developing new washing machines might take the following areas into consideration:
- selection of low impact materials
- reduction in materils useage (both in manufacture and packaging)
- reduction of impact during use and optimisation of initial lifetime
- optimisation of end-of-life systems (for recycling and recovery of materials and components)
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