being tested was put together in a Western culture. This may have resulted in a failure to include rules specific to particular cultures. This represents a cultural bias where a culturally specific idea is applied to a culture where it is less relevant: an imposed etic.
Although it might be expected that more voluntary relationships based on love would produce more compatible partners and therefore be more successful, this is not necessarily the case. In cultures where families play a key part in arranging a marriage, parents may be in a better position to judge compatibility as they are not ‘blinded by love’. Epstein found that in cultures with reduced social mobility, non-voluntary relationships appeared to work very well, with lower divorce rates than Western marriages. However, this may be due to different cultural attitudes towards divorce. Marital satisfaction was the same for voluntary and non-voluntary relationships, suggesting that they work equally well.
In contrast to this finding, Xiaohe & Whyte found that women who had freedom of choice and who married for love were happier than women in arranged marriages.
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