- Created by: sydneyjones
- Created on: 07-06-18 12:50
Divergence- use language to distance ourselves from others.
Convergence- use language to resemble that used by people around us.
Drew and Heritage
Members of a discourse community share inferential frameworks which is implicit ways of communicating.
Strong hierarchies of power within organisations.
Phatic talk important in getting jobs done.
Workers need impersonal relationships and non-work related interactions.
Department stores Saks-top Macy's-middle Kleins-bottom
Sales assistants from Saks used correct pronuniciation most, Macy's showed greatest upward shift.
Discourse community- members share a common set of goals.
Specialist lexis and knowledgable skills required.
Relevance- contributions relate to purpose of situation
Quality- speakers tell the truth to correct amount necessary
Quantity- should be informative as required
Manner- should be clear, orderly, brief and unambigious