OBSERVATION

 Allows the researcher to see through the eyes of the research group, see the same perspectives as group members

Leads to new insights  and generate new ideas unlike traditional research

• Participant observation means there is no lies as the researcher can see the person in action.

Close bond is form between participant and researcher making participant likely to reveal a lot more

Participant observations are not 'static' as they take place over a period of time and allows attitudes to change

Participant observations obtain research from hard-to-reach groups of people

• The observer can be taken in which allows no futher information to be revealed.

• The presence of a researcher may make the group reveal a lot less as they are aware of being studied.

• How far should the researcher be drawn into the activities of the group?

• Whether or not what the researcher has found out is true or  not.

• Observations are of such a smaller group and not of the wider population.

 The information obtained doesn't help us understand the more important issues within society.