Cloth trade = responsible for 90% of English exports; increased by around 60% during Henry VII's reign.
Early years - most exports were comprised of raw wool; It would leave the east-coast ports e.g. Yarmouth and be traded through Calais by the trading company the Merchents of the Staple.
Later in his reign - finished cloth dominated trade; primarily traded through Burgundy. Incresingly exported from London by the trading company the Merchent Adventurers, which reinforced London's influence.
The Merchent Adventurers: the wealthiest and most influential company in London who dominated the London cloth trade through the commercial centre of Europe, Antwerp.
It was important for both companies to have a good relationship with the crown. They acted as a voice of the industry and tried to influence the crown's foreign policy in favour of their trade. The King also relied on their expertise for trading treaties.
The Merchent Adventurers couldn't completely dominate trade as they were unable to overcome the Hanseatic League (a group of free cities that formed a commercial union in the 1200's).
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