Health and Clinical

psychology health and clinical revision for june 2012

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Healthy Living

Health beilef model: identifies factors that indiciate possibilty of indivduals adopting health behaviours. 

percieved seriousness : will it actually kill me?

percieved suspceptibilty : am i likely to get it? 

A cost benefit analysis: the costs and benefits of adopting a behaviour are weighed up and the person decides whether the costs outweighs the benefits. 

demographic variables: income, age, sex, occupation, family size, education

External cues: TV adverts and posters. Internal cues: period of ill health 

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