English in the Media

  • Created by: Molls_x
  • Created on: 14-05-20 20:48

MailOnline - Daily Mail and General Trust

  • Right-wing (Conversative).
  • Launched in 2003.
  • Most visited English-language newspaper website in the world.
  • Had 11.34m daily visitors in August 2014.
  • Almost 70% of the website traffic is from outside the UK (mainly USA).
  • Introduced sponsored articles - guarantee 450,000 page views for £65,000 - commercial.
  • Mixture of international news, UK sport, personal finance, travel, celebrity news and lifestyle editorial.
  • Create 750 articles per day.
  • Articles tend to be dominated by pictures rather than long-form journalism.
  • Estimated that 25% of the website's traffic is purely to access the gossip/entertainment stories.
  • Allows people to express anonnymous comments on articles and reserve the right to remove/edit these comments.
  • Has been blocked in China.
  • Effective Design award.

Controversies: racism, sexism, innacurate and hoax sources/stories, as well as piracy of stories.

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Daily Mail - Daily Mail and General Trust

  • Founded in 1896.
  • Tabloid.
  • UK's third-highest-circulation newspaper.
  • Daily middle-market newspaper.
  • Content from the paper appears on the MailOnline website, despite being managed by a separate editor.
  • In 2014, it had the lowest demographic for 15-to-44-year-olds among the major dailies.
  • It is the only British daily newspaper to have a higher female (than male) readership.
  • In November 2018, it had an average daily circulation of 1,222,611 copies.
  • Never had a female editor.

Criticisms: Homophobia, sexism, inaccuracy, racism, taboo topics (e.g. Stephen Lawrence, cannabis, etc.).

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Daily Mirror - Trinity Mirror

  • Left-wing (Labour).
  • Founded in 1903.
  • In December 2016, it had a daily circulation of 716,923.
  • Converted into a working-class newspaper after 1934 to increase the audience size.
  • During the mid-1960s, daily sales exceeded 5m (a feat never repeated by a British daily paper since).
  • Had two female editors (including current Alison Phillips 2018-); Anne Robinson is deputy editor.

Controversies: Homosexuality, Iraq War, Nazis and KKK, working-class topics.

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Daily Express - Trinity Mirror

  • Right-wing populism (Conservative).
  • Euroscepticism
  • Tabloid.
  • In February 2019, it had an average daily circulation of 315,142.
  • Switched from broadsheet to tabloid in 1977.
  • One female editor (1998-2001).

Controversies: Conspiracy theories (Lady Di), obsession (Madeline McCann), xenophobia and hate speech.

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The Guardian - Guardian Media Group

  • Politically centre-left.
  • Launched in 1821.
  • Compact tabloid newspaper since 2018.
  •  As of February 2020, it has a daily circulation of 126,879.
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