- Created on: 18-04-13 23:30
The Marketing Mix
There are 4 elements to the marketing mix, these are:
SELLING CUSTOMERS THE ITEM THEY WANT
CHARGE A PRICE THEY ARE WILLING TO PAY
MAKE THEM AWARE THROUGH ADVERTISING
MAKE THEM AVAILABLE IN THE RIGHT PLACE
The marketing mix is the combination of factors which will help a business to successfully meet the needs of customers.