Digital Technology: electronic technology which uses binary numbers to store, generate and process data
E-commerce: the buying and selling of goods and services and/or the transmission of funds or data, using an electronic network, such as the internet
Advantages of e-commerce:
- cost-effective
- Flexibility
- increased demand
- improved efficiency
- Greater profit margins
- Impact on marketing
Disadvantages of e-commerce to business:
- greater competition
- costs of new technology
- lack of tactile experience for customers
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