One way of measuring is SAMPLING. Scientists do this because they cannot take just one measurement of one thing, but cannot measure all the same thing in the world either.
SAMPLING: Involves taking measurements of individuals, selected from the population of organisms which is being investigated. This is a REPRESENTATION OF THE POPULATION
Reasons why they wouldn't be representative:
SAMPLING BIAS: Selection process may be biased, take measurments in unrepresentative areas
CHANCE: By pure chance, sample collected may not be representative
RANDOM SAMPLING:
- Divide area into a grid of numbered line
- Use random numbers from a number generator or pulling them out of a hat ect.
- Take samples at the intersections of each pair of coordinates
Minimise chance by having a: LARGE SAMPLE SIZE and ANALYSISING THE DATA COLLECTED
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