Mr Birling describes himself as being a "Hard-headed practical of business". He owns a successful business and stands a chance for a Knighthood. He is from a more working class background than his wife and appears slightly embarrassed because of it by looking to prove himself as upper-middle class to people. Furthermore, he is very arrogant and seems to have outdated views regarding women and their appearances. As a capitalist, money is very important to Mr Birling and he consequently appears greedy at times.
- "Absoloutly unsinkable" uses satire to mock and highlight Mr Birling's arrogance and stupidity. This is an example of dramatic irony because the audience know that he is wrong. Additionally, the Titanic could be an implicit metaphor for Mr Birling's capitalist views, where sinking represents how Inspector Goole later attempts to change his beliefs.
- "Working together - for lower costs and higher prices" shows that Mr Birling is more concerned about money than his daughter's wedding, as a capitalist. He speaks seriously, suggesting he does not care about the consequences of "higher prices" on anybody.
- "Make 'em look prettier" proves that he has old-fashioned views about women, as he objectified women and treated them as objects who need to look pretty. He thinks clothes are more important to women than men making him appear condescending towards women.
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