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Values Issues

A2 Textiles

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What are values issues?

Values issues have an impact on our lives and
on the products that we use.
Values issues can be the driving force behind
product development.
For example ­ legislation has been introduced
about environmental issues ­ the need to
follow this legislation has meant new products…

Page 3

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Introduction

We will look at:
Global market place
Cultural, economic, environmental,
ethical, moral, political and social issues.
The impact of values issues on design
and manufacture.
Responsibilities of developed countries.

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Global Market Place
What is meant by the global market place?
Multinational companies who sell their products
worldwide.
Name some products that are sold on the global
market place?
Clothing, petrol, cars, electronics, finance, food, hotels.
What has enabled products to be sold worldwide?
Information and communication technology (ICT)

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The Impact of Electronic
Communications on Global
Manufacturing
The high speed information revolution has enabled global
marketing. What does this mean?
Fast electronic communication eg by internet, video conferencing.
How can companies bring the price of their products down and
become competitive?
Reduce labour and materials costs.
How can they…

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Economic, Environmental,
Moral, Political and Social
Issues Related to Global
Manufacturing
Free trade and global marketing have a major
impact on quality of life, employment and the
environment.
Head offices of multinationals are located in
MEDC's (W Europe and N America).
Some multinationals are also based in NIC's
(Singapore, Korea,…

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Drawbacks of
Globalisation
What do you think the negative side of the
global marketplace is?
Environmental damage.
Low level skill jobs.
Top jobs are for executives from MEDC.
Company profits go back to MEDC.
Multinationals cut corners on health and safety.
Political pressure.
Raw materials are imported.
Goods are exported.

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Pros of Globalisation

What are the good things about the
global market place?
Employment and higher living standard.
Improved expertise of local workforce.
Foreign currency comes into the country.
Widens country's economic base.
Transfer of new technology.

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Cultural, Economic, Environmental,
Ethical, Moral, Political and Social
Issues
Designers need to consider the values of their
target market.
For example what is fashionable this year
won't be next year.
Designers have to keep up with current and
future trends relating to artistic, cultural and
social influences.
They also have…

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Cultural and Social Trends
and Lifestyle Issues
Fashion designers have to find out what
cultural values, social values and lifestyles their
target market have.
For example ­ Eastern culture may be in
fashion.
Socially people may want environmentally
friendly garments.
People may have active lifestyles and need
appropriate garments.

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