Pages in this set

Page 1

Preview of page 1
Behavioural Attitude
A product of personal views; the individuals
attitude toward the behaviour(eg. How desirable THEORY OF PLANNED BEHAVIOUR
it seems to be).
· Attitude is formed on the basis of beliefs about · The TPB can be used not only to explain the processes…

Page 2

Preview of page 2
Changing Subjective Norm!
MODELS OF PREVENTION: TPB · Anti-drug campaigns often aim to give adolescents actual data
THEORY OF PLANNED BEHAVIOUR about the percentage of people engaging in risky behaviour. !
· This is done to change the subjective norm.!
· Eg. Adolescents who smoke usually are part of a…



Great resource, very detailed !

Similar Psychology resources:

See all Psychology resources »See all resources »